Bake Off, Undressed with Topless Baker - Podcast
With the premier of series nine, episode one of The Great British Bake Off, Dishy Media and Topless Baker launched the Bake Off, Undressed podcast where each Tuesday, Topless Baker invites a guest to watch the show with him, which they then discuss straight away over a microphone.
Past guests have included home economist Juliet Sear, podcasting twins Niki and Sammy, Buzzfeed Bake Off correspondent Scott Bryan, and ex-Bake Off contestants Benjamina Ebuehi and Tamal Ray.
The shows are peppered with fascinating tit-bits, backstage gossip, and guilty pleasures. It’s remained an iTunes featured podcast for two weeks, racked up over 25, 000 downloads in just five weeks and was featured in Podmas, The AV Club’s weekly podcast recommendations blog. It’s proving to be as addictive as the show itself, attracting amateurs and seasoned bakers alike.
French Guy Cooking x Visit Britain (Northern Ireland)
VISIT BRITAIN were looking for international content creators with strong UK audiences to experience different regions of the country and encourage their audience to “staycation”.
Alex “French Guy Cooking” was sent to Belfast for a three-day foodie trip based off an itinerary he planned in consultation with the client, and to produce a video - shot and edited by Alex himself.
Alex over-delivered on content and social commitments - and his excitement for the trip, at meeting new people, discovering new food and drink, and food related experiences came through clear across his channels and content.
Made in France with Love.
The French Ministry wanted to encourage UK consumers to cook, consume and discover products from France and reinforce the image of French products in the UK:
Easy – Modern image
Healthy – quality products, environment friendly
Accessible – easy to cook, everyday meal not only special occasion
Talented presenter, gastronomer and Instagram influencer Leyla Kazim (aka @thecutlerychronicles) takes us on a journey to different parts of France each month through delicious, seasonal recipes she creates for her Blog and Instagram account - and even gets a couple of cheeky trips around the place herself!
Visit Canada x Food Busker
Food Busker had a 6 week trip planned by our client, Destination Canada, travelling across the country from East to West, shooting a 6-part series for his YouTube channel to discover the foodie side of this great holiday destination (and convince UK travellers to book Canada for their next long-haul!).
While on the trip, Food Busker posted regularly across his social channels and for the launch of the campaign we had content live on clients own channels, as well as a series of travel reviews in The Guardian to promote his trip.
6 million organic views of content on YouTube
Brand extended partnership for another 3 years
Most successful video topped 1 million organic views (THE BIGGEST LOBSTER YOU’VE EVER SEEN)